The Sliabh Liag Distillers are passionate about Irish Whiskey and authentic brands. The founder’s are bringing their vision for retelling the legends and folklore of the Donegal Gaeltacht in a modern and stunning way. Not to mention developing super premium spirits.
Sliabh Liag Distillery tasked us with helping to bring their brand and product to life with a visually stunning website that displayed the brilliance of their distilling process, products and brand heritage. Born in Donegal, the Company’s brand leverages the distilling heritage, terroir, folklore, and character of Co. Donegal, Ireland to deliver the region’s finest gin and whiskey – and it was our job to bring this story to life.
We redesigned and rebuilt the brands website with a focus on telling their story. We put focus on beautiful photography by visiting Donegal and capturing a mix of the wonderful landscape, distillery and people shots, showing the unique mix of what make’s the Sliabh Liag Distillery so special. We incorporated this photography into a custom website that put usability and customer experience front and centre.
As part of the process, Sliabh Liag Distillery required warm and inviting shots that would be featured throughout their marketing assets. The brief was to bring the brand, people and landscape behind the distillery to life and to ensure that the brand was represented correctly.
You can see the entire process shoot in Donegal, Ireland below.
We designed brochures for the Sliabh Liag Distillery that helped the brand tell their story and educate customers about their memberships. The brochures were kept simple and clean, making use of white space and stunning photography to bring the information to life.
The front cover combines a custom designed coastline map, finished using gold-foil print and the brands famous logo. Dramatic images of Donegal were used throughout to give the reader an insight into the epic Donegal landscape and unique spirit.